Blackberry Boss promises big orders of Q10

The chief executive at Blackberry has been less than modest in announcing that demand for the new Blackberry Z10 mobile phone will be massive.

Thorsten Heins has told Bloomberg that he expects the new handset to sell “tens of millions”.

If the boss' estimations are to be fulfilled it would make the the keyboard-integrated Blackberry Q10 outsell the touchscreen-only Z10 several times over.

The Z10 has sold over one million units since its release three months ago but the classical Q10 is expected to appeal more to loyal Blackberry customers so demand should be higher.

Mr Heins said: “This is going into the installed base of more than 70 million Blackberry users so we have quite some expectations.”

The company reported a profit in the final quarter of last year of US$98 million (AU$94.5 million) to the surprise of people in the financial sector after the firm noted a loss of US$125 million for the same period in 2011.

Posted by Simon Thomas

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