Is camera giant Polaroid about to step into the smartphone world?

It is best known for its instant cameras and the iconic type of photographs that were printed by the aforementioned devices, but according to new leaks, it seems that Polaroid is about to dip its toe into the smartphone pool for the first time this year. 

In the last few years, it would be safe to say that Polaroid has somewhat flown under the radar. The rise of the digital camera meant its own devices became somewhat obsolete in recent years, but it has been building its way up in the world of modern technology without making too much of a fuss. 

Throughout 2013, Polaroid released a number of tablets without the sort of fanfare that we are used to seeing from other companies, and it has continued this in 2014 with three more cheap Android tablets. But now it looks like it is ready to follow in the footsteps of the likes of Amazon by making the transition from tablet to smartphone. 

Bloggers across the globe are reporting that it is now working on the Polaroid WinPro5, and as the name suggests, it will also see the company make the move from Android to a new OS – Windows Phone. 

Although the company has yet to release any official details to the public about its new handsets, insiders were able to get themselves a little sneak peek at the IFA 2014 event, where the Polaroid booth was showing off the new handset. 

It is believed that the handset is constructed by a company called JSR from Japan, and not Polaroid itself, and the specs we've seen so far include 5-inch 1280×720 display, a quad-core processor believed to be a 1.2GHz Snapdragon 200, 1GB of memory, 8GB of storage, 8- and 2-megapixel cameras, dual SIM support, and a 2400mAh battery.

This would see Polaroid's phone coming in at the cheaper end of the market, meaning it would take on budget phones from the likes of Nokia and Android devices from Motorola in what is a competitive area of the smartphone sector. 

Written by Mazuma

Mazuma Mobile is Australia's most trusted mobile phone recycling service.

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