The clock has officially started ticking down until Apple's chief executive, Tim Cook, takes to New York to reveal what the mobile phone company has in store for users.
At the top of the bill is the iPhone 5S, which is expected to be the firm's next flagship handset. Although there will be no big changes or leaps in innovation for this smartphone as it is expected to be an updated version of the iPhone 5.
Alongside the flagship should be the affordable iPhone 5C. This has been heavily rumoured over the past few months, including how budget-friendly it will be and which markets it will target.
There should also be some more news about when users can expect to download the latest iOS 7 software. It's thought the operating system should land somewhere between now and October but many will be hoping that Tim Cook will announce an official release date for multiple markets.
However, Apple nearly always has a surprise waiting for us so don't be surprised if you see something completely unexpected.
Posted by Peter Robinson