Samsung phones might be the greatest draw for people looking to trade in their current mobile.
That is because the manufacturer has once again been named as the most popular mobile phone in Australia and New Zealand, according to the latest ANZ Quarterly Mobile Devices Tracker by the International Data Corporation.
It found the South Korean company enjoys a 65 per cent market share in Australia, ahead of rivals such as Apple.
When it comes to operating systems, Android is the country's favourite, with 49 per cent of devices said to run on the platform, above Apple's 36 per cent.
“HTC, being the number two Android vendor in Australia, continues to grow its market presence with its product portfolio expansion in the second half of 2011,” explained IDC ANZ analyst Yee-Kuan Lau.
The Google Mobile Blog recently revealed the Samsung Galaxy Nexus will shortly be released, which could boost the brand's market share in the nation still further.
Posted by Peter Robinson